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Post by account_disabled on Nov 23, 2023 3:18:29 GMT -6
The constant growth of technology and the way we access the internet have also influenced the way different generations communicate. While millennials had to deal with poor internet access and with mobile phones without internet access, and that C Level Executive Email Lists only evolved over time, Generation Z and Alpha have already grown up with state-of-the-art smartphones and higher quality internet access. These two new generations are creative with their digital communication, and memes are part of their culture and the way they communicate. Generation Z is a master at conveying meaning more easily and effortlessly through a variety of images and symbols. Brands need this kind of communication, with evolved humor and creativity. It’s no use delivering a good product if your brand isn’t engaged with your younger audience, which doesn’t show that it’s there to make a difference in the world, just like them. The experiences that these generations expect are, to say the least, the best. And the ruler only tends to grow. This leads brands to increasingly commit to bringing the best to their consumers, whether they are current or future generations. Staying in your comfort zone won’t bring results and can even ruin your brand. Generation Twitch is, above all, a generation that influences other people. Your brand needs to have this audience on its side so it doesn’t perish. The obvious should no longer be a part of your business strategies. Do you want to continue to be updated with Marketing best practices? I strongly suggest that you subscribe to The Beat, Rock Content’s interactive newsletter. There, you’ll find all the trends that matter in the Digital Marketing landscape.
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